Design Leadership for a Sensemaking Platform
Hunome started from a proof-of-concept built by the founders and a freelancer. When I joined as Chief Design Officer, the actual product was built from scratch. The core challenge: how do you design a simple interface for something inherently complex — dozens of people each holding partial knowledge of a topic from different angles, synthesized into one navigable view?
Concept to Live Product
Founders' PoC to public launch and investor pitching — built end-to-end, greenfield.
Design Team Built from Scratch
Zero to four designers: generalist CDO, graphic, UX-frontend, UI.
Analytics & Feedback Loops Embedded
AARRR dashboard embedded as the product matured, making growth patterns visible and actionable.